LUMI

Year2021

CategoryBranding and Campaign

UNESCO Climate Academy Awarded Project: Transforming How Humanity Views the Ocean

In collaboration with Amira Mutiara, Camille Monden, Cheryl (TsuTzing) Chiu, and Kate Rusher

Lumi is a digital platform that utilises AI to generate unique, hybrid deep-sea creatures, highlighting the possibilities of what creatures exist in the depths of the ocean, yet to be discovered.  

Our aim is to shine a light on the darkness of the deep sea. By leaning into this unexplored aspect of the ocean, Lumi sparks curiosity and stimulates users’ imaginations, allowing them to take part in this speculation about the possibilities of what’s out there.  

As featured on UAL Showcase